Friday, February 28, 2014

Is the Food Truck Wedding Craze just a trend?

Every spring some things happen.

The snow melts, the ground thaws and the cycle of the life begins yet again.
How does that translate to the wedding world? Substitute "life" with "trends" and you
have the newest hot topic in the wedding industry.
Granted, we are in the middle of a phase where going old school is retro and hipster.
From old wood frames, burlap and chalkboard menus to  rustic barn venues with food trucks.
How long do the trends last? Who really knows.



What really stands the test of time are the "trends" that are deeper and much more purposeful.
There will always be people that are drawn to outdoor weddings where the bridesmaids wear
sun dresses. Those people seem to love the beauty and feel of sunshine on their backs and the rustic feel an outdoor venue brings to the equation. To others, a barn venue is totally hipster with paper flowers and all the guests wearing black Ray Ban Glasses and skinny jeans.

Lots of people send us emails about having a food truck cater their wedding.
Most are familiar with the cupcake trucks and the street food trucks.
They have either eaten at one in the city or saw one serving cupcakes at the end of a wedding service.
Some have even been to a late party after the wedding where the menus seem to gravitate
towards burgers, pizza and fries loaded with all manners of deliciousness.
We hear about the food truck trend that is really starting to surface in their areas.
The younger crowd wants a food truck or two at the wedding to show social status and be in the
loop for the trends that season.

For a food trucker in the great northeast that specializes in wedding catering, all these points are good. On the other hand, I do not wear skinny jeans and have big black glasses because I have a fat head. We also wonder if the food truck trend is far from being a trend.
Lots of hardcore foodies want to learn more about the important stuff regarding a food truck -
The Food.

The Hudson Valley, Westchester, Vermont and the capital region of New York is filled with foodies.
These people want to know where their food was grown, how the food was harvested and whether we offer vegetarian, vegan and gluten free choices.
That makes my heart smile.


When these foodies find out that we source most of the ingredients locally and make our food from scratch, they smile back.
Then comes the X Factor - We bring our kitchen to your wedding venue.
Translation - The food is cooked that day at your wedding.
When you see a catering van pull up with huge warmers, you can know that the food has been
cooked for quite some time. The word day fresh is for old bagels, not wedding food.

This trend is changing how the wedding industry will look at the food that is served.
Farm to table is a very catchy phrase, that is for sure.
On the wedding front, how does truck to table sound?
If you want the freshest food, prepared the right way, look into having a food trucker at your wedding. You may never see me in skinny jeans, but you will see me smiling when the trend has passed and people are shocked when a food truck is not serving the food at the wedding they attend.

If you have any questions or just feel like adding something to the conversation,
please feel free to email me -
info@wanderingdago.com or just leave a comment here on the blog.

Thanks -

Brandon - Chef/Owner
Wandering Dago Catering Co & Food Truck







 

5 comments:

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  5. Food truck wedding! Really sounds like a unique and different idea to me. Last year my sister got married at event venues Chicago and had a themed wedding. However, liking this idea and will plan for it for my wedding.

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